Most companies now have their own website, but all too often they are “thrown together” without much thought or planning. Ideally, you should pause and consider exactly what you want your website to achieve, how much you can spend and what is the best way of getting there. I can help you to get the most from your website as part of an integrated marketing strategy.
There are no “rights or wrongs” about websites, but it is important to take all relevant matters into consideration to find out the type of website that is right for you. The benefits of a well conceived company website can be enormous and in some cases can make or break a business.
Above all, a website allows you to conduct an integrated marketing campaign - your conventional advertising, van livery or direct mail can refer new prospects to your website for comprehensive information about your products and services. This can help get your message across more efficiently and at a fraction of the cost.
In most, but not all, cases the main objective of a website is to be seen and acted upon. Using Search Engine Optimisation (SEO), Pay Per Click (PPC) and other online marketing techniques, I can ensure that traffic to your website keeps on coming.
With the assistance of a team of trusted, experienced designers, developers and internet specialists, I can organise everything from concept and copywriting through to hosting and other internet services.
So if you are based in the Bradford, West Yorkshire area and are interested in a new website, please contact me for details.