Every business is unique, with its own individual objectives, strengths and customer groups. The way in which you communicate and promote yourself should reflect this individuality.
Working together, we can devise our promotional strategy, then schedule and implement the optimum combination of marketing tools to maximise sales and impact.
- Advertising & P.R. campaigns to bring your products and services to the wider market.
- Direct mail & database marketing for a direct, targeted approach.
- Pay-per-click (PPC), Search engine optimisation (SEO) and other internet marketing
- Customer service, surveys and after sales campaigns.
- Monitoring the effectiveness of promotions and adapting them as required.
These are just a few of the promotional methods available, but which is best for your company?
A flexible approach to promoting your business…
I can help you to determine the optimum way to promote your SME business, raise profile and increase sales. As a marketing consultant, I can use market research to assess options available, then test market and analyse which promotional tools are most likely to yield success and achieve your business objectives.
We can work together either on a project basis or on a rolling agreement as you wish, within pre-determined budgetary limits to ensure your promotional expenditure remains under your control. If you are seeking a longer term commitment, this would be ideal - let me become your “marketing department” working as part of your team to ensure that the vital function of marketing becomes and remains a lasting and integral part of your business.
So please contact me if you are based in the Leeds, Bradford or West Yorkshire region and need a fresh approach to promoting and marketing your business.
